Chifco | CHIFCO LIFE, BUT SMARTER
Chifco | CHIFCO WHO WE ARE
WHO WE ARE
Chifco is a Tunisian tech start up, specialized in the Internet of Things (IoT) and Machine to Machine (M2M). We started our journey in August 2011 and we are based in Tunis, Sousse and Paris. In the vein of acting local and thinking global, Chifco already has an international presence, namely in North Africa, UK, South Africa, France, and the US.
WHAT WE DO
We make your things smarter. We have developed for you a technological infrastructure that permits us to connect your daily devices to the internet, therefore enabling you to be in control of your surroundings, wherever you are, and whenever you want. Our solutions enable us to create new, smarter, thus better services for individuals and businesses.
WHY WE DO IT
We do it because we, too, are perfectionists and we believe that you are never better served than by yourself. Therefore, by putting the latest technology at your daily service, we enable you to serve yourself in the smartest way.
We do it because it is the future. The possibilities with Big Data are endless and they make us dream big. We are not only on the verge of something with the new wave of the internet. We are on the verge of everything and sky is the limit.
Chifco | CHIFCO PRODUCTS
Chifco | CHIFCO ARTICLES
We have a startup culture. We take risks to create the new.
“How can I innovate today?” is any Chifco talent’s daily thought.
Besides mastering today’s technology, we are striving to invent tomorrow’s.
We are a family and teamwork is why we succeed.
We believe in giving the best service and an added value.
We are here to help take back control. Every Chifco initiative complies with this goal.
Chifco | CHIFCO SERVICES
We integrate our solutions and our clients’ solution. This service is reserved for our corporate clients.
CONSULTING & BUSINESS INTELLIGENCE
We do missions for our clients, based on Chifco’s core business, i.e. IoT, Big Data, Energy Efficiency, etc.
We develop on-the-field marketing campaigns for our clients and develop digital marketing campaigns.
RESEARCH & DEVELOPMENT
We develop cloud solutions and added-value services and content for telco actors’B2B offers.
Chifco | CHIFCO PUBLICATIONS
STAY TUNED FOR OUR FIRST PUBLICATION
Chifco, in partnership with Deloitte, Microsoft, and Mazam is currently working on an energy efficiency study about the MENA region, based on our Smart Life solution. This study is commissioned by the World Economic Forum.
Life at chifco
«I love working at a dynamic startup. That is why Chifco is a great fit for me. If I could describe life at Chifco in two words they would be talent and perseverance. The work atmosphere is great and the team is current and promising. We all know we are here to be awesome, create the new, and empower Tunisia.»
Rim Zouabi Bolger- Chief Marketing Officer, Chifco
«When I joined Chifco three years ago, I enjoyed the small company feel and ability to make a difference. The caliber of talent on the team, the continual challenges I am presented with are the reasons I stay at Chifco. Joining it was a great career choice for me. At Chifco, if you can put in the work you can shine. We really believe that innovation starts with people.»
Imen Gafsi Bougobba- Team Manager, Chifco
«I had the opportunity to integrate the strategy and operations department at Chifco, where I discovered a young and ever-changing sector. I had the good fortune of broadening my horizon and discovering useful, new work tools, among a dynamic team and in excellent work conditions. Life at Chifco allows you to thrive personally and to grow professionally.»
Sinda Boukadida- Strategy & Business Analyst, Chifco
«Technically and sales-wise, Chifco is a dual challenge. It has the ambition to always go above and beyond. Chifco is a family, who understands the uniqueness of each of its members, who share the values of transparency and quality. Chifco is a family that reunites the extravagance of Dali, in thinking outside the box, and the “quick wins” approach of Bourguiba. Chifco is the dream of a capable and innovative youth, creating tomorrow’s transformations via software, which offers us limitless potential.»
Amine Chouaieb- CEO, Chifco
«It takes time, work, and talent to create the new the way Chifco does. It is thanks to these talents and their daily hard work that we are able to create a new vision and a seemingly simple ambition: Give you the future today and make your life simpler.»
Mehdi Karoui- Strategy & Organization Partner, Chifco
Chifco | CHIFCO IN MEDIA
A budding company] needs at the beginning to ensure [that] money comes in,” said Amine Chouaib who launched Chifco, a company dedicated to connected devices, in 2010. To survive the first few years, he had to find other sources of income, like consulting. The company is now in the green thanks to the sale of its products and services to partner companies.
"[...] et la société tunisienne Chifco (1,2 M€ de chiffre d’affaires) spécialisée dans le domaine de l’internet des objets par l’édition, le développement et la commercialisation de solutions à destinations des entreprises et des particuliers et disposant d’une filiale à Paris. Chifco a réalisé une levée de fonds de 500 000 € en 2014 via Capsa (fonds d’investissement de la Banque d’affaires de Tunisie)."
"Le prix du meilleur jeune dirigeant 2015, décerné par le Centre des jeunes dirigeants (CJD), a distingué Amine Chouaieb (Chifco)."
"Tunisian technology company Chifco developed a Home Automation product, Smart Life, which “helps users discover which of their equipment consumes more energy, follow up on their consumption daily, and read their atmosphere to give them better ways of using electricity” explains Reem Bolger, Chifco’s Chief Marketing Officer."
"Basée en Tunisie et en France, Chifco emploie 30 personnes et compte des partenaires en Algérie, au Maroc, en Afrique du Sud et aux États-Unis. Elle a généré depuis sa création quelque 700 000 euros de revenus, avec pour principaux clients des opérateurs de télécoms et des fournisseurs d ‘accès (Tunisie Télécom, Orange … ). Forte de son succès, la start-up songe à s ‘introduire en Bourse."
"Chifco a développé et implémenté un système de surveillance pour la maison grâce au système Home Secure, qui est peut-être la caméra la plus intelligente."
Chifco | CHIFCO WHAT PEOPLE SAY
WHAT PEOPLE SAY
"I started my professional career with chifco and it was a great opportunity for me to explore a challenging and inspiring environment. Chifco is a great place to extend your technical skills, to get to work on some of the most up to date problematics. And most of all to collaborate with young and motivated teams."
Maha Sghaier- IT-Conslting
"Even though Chifco is a startup in IoT, their solution plays the Role of a “Brain” in a Connected Home.
Soon, people in the region will be amazed by the brand’s new life style application. What I can say is: be ready for it and experience the difference."
Jason Li- Sales Manager at Everspring Industry, Chifco’s Device Partner
“Microsoft’s support of Chifco is a perfect illustration of our commitment to promote innovative ideas born in Tunisia with the potential to change local mindsets and impact the world by harnessing the latest technologies. We consider Chifco as a great success story that demonstrates how important startups are to develop local economies and encourage global investment.”
Mohamed Bridaa- Country Manager, Microsoft Tunisia
“Contributing to Chifco’s growth and being able to engage with the whole team in Tunisia was a life-time experience. It was and it is always great to see such energy, to be part of the journey of a team, who aspires much more, not only to be awesome and empower Tunisia, but also to thrive and nurture the conditions for people to live better, healthier, happier and safer. An unique ‘zeitgeist’ I will carry forever with me”
Andre Leidenheimer Ruiz Soler- Microsoft Canada
Chifco | CHIFCO BLOG
AI takes the wheel – Yay or Nay ?2 February 2018
In 2017 Artificial intelligence “AI” was everywhere. It seemed like companies started adopting “AI”, including it in their value chain. From the beginning of 2018, “AI” become increasingly visible: From the opening of a second European center for artificial intelligence by Google, the big investment of 10 million dollars in artificial intelligence in France by Facebook, to the organization of the Consumer Electronics Show in Las Vegas, an exhibition that showcased all startups’ and companies’ gadgets, devices and applications using AI technology.
How will Artificial Intelligence and smart devices likely revolutionize the way we live, move from a place to another and ship goods? The rise of driverless cars and soon air travel, freight shipping, and even public transport could be all revolutionized by the internet of things, used in combination with technologies like AI and Big Data.
By 2020, there could be 10 million self-driving cars on the road. Companies like Uber, Daimler Trucks, and Einride have already launched fully-autonomous freight shipping trucks. While this phenomenon may sound futuristic and cool, it will increase the likelihood that innocent citizens will have their privacy invaded. With cars gathering data on your destination, what you’re doing or saying and even your health state, your life will be no longer be a mystery to your fleet .Nonetheless to say that we are heading for a dystopian future with mass unemployment. It has been estimated that one third of the people in any advanced economy are engaged in transportation and their jobs will be gone as soon as self-driving cars are widely adopted.
But it is worth mentioning that the near future is very exciting, thus bringing a lot of benefits. Connected vehicles will save lives and be a solution for accidents caused by inattentive drivers thanks to sensors, cameras and other gadgets. Soon, most of people may replace their own cars, with driverless cars which will transport them to their destination and then go to fetch the next customer. People will no longer spend 1h per day stuck in traffic being stressed and in rush. In contrast, journeys will be relaxing, entertaining and friendly, providing access to the internet, video games, tchat …
AI benefits will also create new jobs, so what future jobs do you think will exist and will companies need in 2025?
A look back at Chifco’s best 2017 moments28 December 2017
2017 has been a challenging journey, full of inspiring achievements and moments of genuine hope for all of us. We had enjoyable moments and hard ones. But in the end, we rised and made it through 2017. One more year of arduous missions and successful projects!
By this special article, we want to thank every team member, business partner, organization, friend and family member that helped us to move forward and find a way to success. This wouldn’t have been possible without your support.
Let’s take a quick glance at some of the most 2017 memorable achievements within Chifco:
1. Becoming an iot operator
After many efforts and struggles, Chifco finally obtained its license as an operator dedicated to the internet of things in Tunisia. The license enables every company to set up a network for connected things and implement new intelligent solutions for Tunisians.
2. Chifco under the spotlight
Chifco alongside its business partner J.Walter Thompson North Africa were shortlisted in the “Retail & Luxury” and “Shopper Marketing” categories thanks to the “Monoprix Go” campaign based on a augmented Reality Game. For those who don’t know it yet, the Effie Awards are prizes given by the American Marketing Association for the best advertising campaigns of the year.
Also, Chifco won the “Tunisia Youth Economic Opportunity and Civic Engagement” award, attributed by the EFE Tunisia.
And last but not least, Chifco received the HR prize, as an award for its practices in the management and development of human capital within its organization.
3. An international presence
After the launch of the Smart Home solution in the Maldives, Chifco participated in many conferences and business exhibition fairs as part of its development strategy: Le Bourget in Paris, Vivatech at Les Portes de Versailles in Paris and the NxSE Forum at the Reunion Island.
Chifco, Tunisie Telecom and the Tunisian transport company are willing to equip Tunisian buses with a Wifi connection. The project is real and studies are being conducted to fulfill every passenger’s dream: connect while taking the bus.
Chifco had a great year, but it’s not over. The question we should ask ourselves is “what 2018 is hiding from us?” You will hear from us again very soon.
Birth of a startup5 December 2017
Chifco is a Tunisian tech startup specialized in the Internet of Things, Machine Learning and data processing. It was founded by Amine Chouaieb in 2011, who at the time dreamed of changing the world by creating a startup like the Sillicon Valley ones. Therefore, he developed his very first prototype in 2011, while studying in France. He was 25 at that time.
While many startups today seek large amounts of institutional capital, Amine funded the startup debut phase entirely from his own resources, and later solicited capital from family and friends, which helped guide Chifco in advisory roles, and later expand internationally to Tunisia, France and Algeria.
Little by little, Chifco began to grow, and to recruit new people. Today, Chifco is composed of 25 young persons, from different backgrounds but with the same vision: make people’s life easier and smarter.
Chifco’s goal is to make people’s life easier and smarter thanks to connected things, Big Data, Machine Learning and Business Intelligence. These technologies can lead to huge transformations in behaviors and uses. On this basis, our startup adapted its offer to the needs of the users.
Offering new solutions
Since 2011, we developed and commercialized smart solutions like Home automation solutions, GPS Tracking solutions … But also conceived complete solutions based on Artificial Intelligence and Machine Learning. We build algorithms that allow computers to learn how to perform tasks from data instead of requiring a programmer to write code for those tasks. This is an opportunity for businesses regarding the fact that it is a faster and more efficient approach.
Furthermore, we aim to delight our customers with a personalized and optimized experience through Big Data solutions. No matter the size of the data, our Cloud solution does the entire job: collecting, analyzing and processing.
We also provide Predictive Business Intelligence solutions. We build tools that use all the collected data to forecast growth, ROI for marketing, sales, customer service…Businesses are now able to turn data into better decision-making capabilities.
Thanks to a team of developers, UX designers, consultants, we help businesses to predict customer needs and usages, increase their workforce productivity and even reduce their maintenance costs.
Having a constant thirst for new things, we developed our very first Pokémon Go-style augmented-reality mobile app as part of a commercial event, in partnership with Monoprix Tunisia and J.Walter Thompson North Africa. The game permitted us to be shortlisted at the MENA Effie awards, in the “Retail Luxury” and “Shopper Marketing” categories.
Thinking towards the future
For the first time in Tunisia, connected buses will see the light of day thanks to a partnership between Chifco, the Tunisian National Society of Interurban Transport, and Tunisie Telecom, one of the giants of Telecom in Tunisia. Connected Buses will offer free Wifi to passengers, thus allowing them to surf the web, listen to music, and even watch movies while taking the bus. The project will be implemented in 2018 in Tunisia, then in Algeria with Djezzy the telecom operator as a partner.
As a growing startup, we plan to expand our activities to the EMEA region by finding new partners and strengthening our activities on different areas.